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AI as a Collaborator in Architectural Design: Cognitive, Neurophysiological and Creativity Impacts

Image, Research design workflow: Use an EEG device to monitor creativity engagement through the designer’s brain activity; integrate a large language model into the early stage of the architectural design process.  

project summary: 

As a result of rapid technological advancement due to ‘Industry 4.0’, digitalisation is one of the core drivers influencing the development of the Architecture, Engineering, and Construction (AEC) sector (Zawada et al., 2024). However, the AEC sector remains one of the slowest adopters of digital technology globally (Li et al., 2025). In this context, AI is seen as a possible solution, yet its adoption in the sector is generally fragmented and isolated from traditional workflows, limiting its effectiveness (Zhang et al., 2022). The complexity of architectural design also demands more standardised and comprehensive integration strategies; otherwise, AI use may even increase time and costs or reduce cognitive engagement (Becker et al., 2025; Kosmyna et al., 2025). In parallel, creativity is also a critical factor in the architectural profession (Parente et al., 2023), and isolated GenAI tools are seen as less capable of supporting innovation (Tan and Luhrs, 2024).  

This research seeks to bridge the gap between functional creativity (Hassan, 2018) and Human AI collaboration (HAIC), aiming to support the AEC sector in enhancing innovation within a highly competitive market. 

To achieve this aim, it is essential to understand how AI can be employed in the architectural workflow with a balance of human cognition and efficiency through strategy. Additionally, transforming AI from a tool into a collaborator that can augment each other’s complementary strengths (Dellermann et al., 2019) could resolve the problems of isolated and discontinuous AI integration.  

Research Gaps | Aims  

Two main gaps of knowledge were identified in the past research: 

  1. Design Cognition: the lack of understanding of the cognitive and neurophysiological impacts of HAIC on the architectural design process. 
  1. Design Creativity and Multimodal Assessment: the lack of an objective and multimodal evaluation framework for assessing HAIC-enabled creativity. In addition, there is a limited understanding of how to link cognitive, creative thinking, behavioural, and interactive aspects with AI-generated logic to achieve a balance between human creative thinking and AI-powered generation. 

This research has two aims: 

  1. To understand the creative, cognitive, and neurophysiological dimensions of human-artificial intelligence collaboration (HAIC) in early-stage architectural design  
  1. To develop a practice framework for supporting creativity by linking cognitive and behavioural data with creative design outcomes. 

 The study involves three phases: 

  • Comprehensive Systematic Literature Review 
  • Controlled Experiment 
  • Data analysis: Protocol Analysis & Lab streaming layer analysis 

For monitoring the creativity engagement, this research introduces a Lab Streaming Layer approach to connect designers’ behaviours and their brain signal activities together with electroencephalogram (EEG) devices. With this information, this research will build a model that can estimate and predict the most effective point where designers work best in collaboration with AI. 

Contribution to Industry 

This research may contribute to the AEC industry by developing a standard guideline that meets the needs of industry partners in integrating AI into their current workflow (reduce risk, increase innovation & creativity). In doing so, it provides practical strategies for seamless collaboration between designers and LLM AI, helping AEC sectors deliver more creative, sustainable, and client-oriented design solutions.  

Reference: 

BECKER, J., RUSH, N., BARNES, E. & REIN, D. 2025. Measuring the Impact of Early-2025 AI on Experienced Open-Source Developer Productivity. Available: https://ui.adsabs.harvard.edu/abs/2025arXiv250709089B [Accessed July 01, 2025]. 

DELLERMANN, D., EBEL, P., SÖLLNER, M. & JAN MARCO, L. 2019. Hybrid Intelligence. Business & Information Systems Engineering, 61, 637-643. 

HASSAN, D. K. 2018. Divergent thinking techniques, discrepancy, and functional creativity: Comparative study of structural and procedural techniques in architectural design. Ain Shams Engineering Journal, 9, 1465-1479. 

KOSMYNA, N., HAUPTMANN, E., YUAN, Y. T., SITU, J., LIAO, X.-H., BERESNITZKY, A. V., BRAUNSTEIN, I. & MAES, P. 2025. Your Brain on ChatGPT: Accumulation of Cognitive Debt when Using an AI Assistant for Essay Writing Task. arXiv preprint arXiv:2506.08872. 

LI, H., ZHANG, Y., CAO, Y., ZHAO, J. & ZHAO, Z. 2025. Applications of artificial intelligence in the AEC industry: a review and future outlook. Journal of Asian Architecture and Building Engineering, 24, 1672-1688. 

PARENTE, J., RODRIGUES, E., RANGEL, B. & POÇAS MARTINS, J. 2023. Integration of convolutional and adversarial networks into building design: A review. Journal of Building Engineering, 76, 107155. 

TAN, L. & AND LUHRS, M. 2024. Using Generative AI Midjourney to enhance divergent and convergent thinking in an architect’s creative design process. The Design Journal, 27, 677-699. 

ZAWADA, K., RYBAK-NIEDZIÓŁKA, K., DONDEREWICZ, M. & STARZYK, A. 2024. Digitization of AEC Industries Based on BIM and 4.0 Technologies. Buildings, 14, 1350. 

ZHANG, F., CHAN, A. P. C., DARKO, A., CHEN, Z. & LI, D. 2022. Integrated applications of building information modeling and artificial intelligence techniques in the AEC/FM industry. Automation in Construction, 139, 104289. 

PhD Candidate

Guanlin He

PhD Supervisors

Prof. Michael J. Ostwald
UNSW School of Built Environment

A/Prof. JuHyun Lee
UNSW School of Built Environment

Enrolled at

UNSW School of Built Environment